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The Art of Business Cards

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This section introduces the elementary vocabulary that is essential in designing with color. Many students don't realize there are many THEORIES of Color that we utilize in the visual communication field. Color Theories change based on how an illustration, photograph, or design will be seen, printed or even where & how often. Without a solid foundation of Basic Color Theory, you will not be strong at utilizing the next theories. 

 

Vocabulary for Business Cards & their Production

• Card Sizes

• What is to be Included/Necessary

• Specialty Cards

• 2 sided

• Die-cuts

• Embossing

• Bleeds

 

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~ BUSINESS CARDS ~
Project Sheet PDF
 

Competency: 

#605 - Design a logo (color & b/w)
#608.1 - Design a business card

Project: 
Utilizing Cornell Notes with class lecture & Adobe InDesign, the student will create business card

designs all with the target audience of their given restaurant in mind. Each student will demonstrate

an understanding for the importance of the business card as well as show concern for accuracy in

both typography & measurement as well as color choices & basics of production. 

Key Points & MAX Strategy:
Utilizing "Cornell Notes" as a comprehension strategy, we will use Class Lecture, demo, & hands on

activities for SkillsUSA poster as a Live Job

• Card Sizes

• What is to be Included/Necessary

• Specialty Cards

• 2 sided

• Die-cuts

• Embossing

• Bleeds