2 Color Poster Project
~ 2 COLOR POSTER PROJECT ~
Project Sheet PDF
Competency:
#503 Demonstrate basic use of page layout software - InDesign
Project:
Utilizing Cornell Notes with class lecture & demonstration of Adobe InDesign, the student will first create 2 abstract designs showing their use of each tool reviewed. Next the student will reproduce the fundraiser poster provided to them with concern for accuracy in both typography & measurement. Lastly the student will creatively design their own SkillsUSA poster as a Live Job to include all of the content provided, all to the criteria detailed in the PDF.
Key Points & MAX Strategy:
Utilizing "Cornell Notes" as a comprehension strategy, we will use Class Lecture, demo, & hands on activities for SkillsUSA poster as a Live Job
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Selection Tool
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Direct Select Tool
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Type Tool & Text on a Path
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Line Tool
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Pencil Tool
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Pen Tool
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Rectangle, Elipse Frame & Polygon Frame Tool
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Rectangle, Elipse & Polygon Shape Tool
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Color Palette
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Character Palette
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Stroke Palette
Introduction to Product Photography
Competency:
#801 Operate digital camera and accessories #802 Compose a photograph through the lens #803 Demonstrate use of lighting
In this rotation, you will be photographing Nilla Wafers of your choice. This is your first commercial product shoot involving food and learning about food styling. This is the first studio assignment where you will take your photographs to use in an 8.5x11 magazine advertisement. You will also be learning the industry terms and key words utilized in designing a magazine ad.
Project: The key to a strong product shoot is PLANNING! Think about your product, props, color scheme, lighting, angle of the camera and the theme. You will be responsible for coming up with a theme and headlines. Think about your product, your space, your props, your color scheme, your lighting, your angle of the camera…
Remember your target audience is OPEN and up to you. This leaves your design OPEN for creativity!
You must have 'Golden Possibilities' planned somewhere on your Adv, as either a headline or secondary headline.
Remember you MAY NOT eat your product or you will have a ZERO!
Vocab for this Rotation:
- 8.5x11 Magazine Ad
- Tagline
- Clipping Path
- Copyright
- Sub Tagline
- Logo
- Prop
- Call to Action
For this rotation, you will be design 6 -9 different thumbnails with a variety of layouts, props, themes, etc.
Then you will pick the 2 strongest ideas to move forward to Roughs; roughs must indicate color and have the headline and subhead written out fully, along with indication of any body copy, logos, and call to actions.
In studio, you will photograph at least 3 shots for each rough, leaving room for your adv's layout and a slight variation of angles, room, and orientation. Once you have photographed for your planned roughs, you will then take a variety of creative photos of your choice (3+), creatively choosing different backgrounds, lighting, prop placement, etc.
You will also photograph your clipping path from 3 distinct angles: left, right and center.
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Remember you MAY NOT eat your product!
Clipping Paths
Rough #1 - successful photos
Good variety here, different angles and space for layout
Additional Creative
In-studio Ideas
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Thumbnails and Roughs
Rough #2 - needs work
Not good variety here, needed to change spacing, orientation, lighting, etc.
Due by end of week to the Teams assignment:
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Advertising Vocab
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Labeled sample adv's
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Thumbnails - 6-9 ideas
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Roughs - 2+
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Contact Sheet of clipping paths
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Contact Sheet of Product photographs
Plain Nilla Wafers on a plain plate or background is BORING!
You need an idea and props to make your product 'photo-worthy'
